Personal Commitment

Vision

I, Marco Rufo, Broker and Realtor® am committed to exceeding my client’s expectations. I am enthusiastic about excellence and endeavor to supersede standards of service, respect, care, fairness and honesty. I embrace the diversity and influence of people, ideas and cultures. I support and honor the communities that provide me with my livelihood. I am obligated to lead by example in my ideals, words and deeds. I am committed to delivering the Marco Rufo, signature experience to everyone I encounter.

Code of Conduct

Every day, in countless ways, the competitive position in each of our businesses grows either weaker or stronger. If I am delighting clients, eliminating unnecessary costs, improving my product and services, I gain strength. But if I treat customers with indifference or tolerate bloat, my business will wither. On a daily basis, the effects of my actions are imperceptible; cumulatively though, their consequences are enormous.

Core Values

Uncompromising Honesty & Integrity... I always endeavor to do the right thing, by treating each other and my clients with respect, care, fairness and honesty. I will ethically represent my clients and my company in all encounters. Respect for the Individual... I recognize that each person is valuable and integral to my success. I will foster open communication of my objectives, which I take responsibility to uphold. Courageous Leadership... I will provide nurturing courageous leadership that is not afraid to make difficult decisions with compassion for all involved. I will continue to be a results-oriented, where people are encouraged to grow and flourish, and where they are recognized for their commitment and accomplishments that better my entire organization. Together, my leadership will be relentless in my pursuit of excellence. Absolute Interdependence… I admire value and encourage teamwork. Isolated, individual effort ultimately leads to failure, while teamwork equates to success. I am committed to working together, each part a sum of the whole. All of us contribute to the final outcome and that outcome is success.

Mission Statement

The vision; see the finish line at the beginning of the journey. Every action comes from and supports core values and every action lays foundation or builds for the next action until success is reached. Commitment; measured by my ability to make and keep commitments, to which I hold to the highest standard. Accountability; hold myself and each other accountable for my professional goals based on my vision for success. I individually take ownership of all issues and I am dedicated to following them through to a successful resolution. I act as mentors, coach, peer and partner to help each other accomplish our goals without judgment or fear. My personal responsibility; as a matter of personal honor, I choose my course based on my belief in a desired outcome not based on the circumstances at hand. No matter what is occurring in the moment, my determination is to maintain the appropriate attitude which will determine eventual success. I see the world with new and clear eyes knowing that my honor is my highest calling.